The Vitals: the recipe: Traeger Baby Back Ribs Vol 5 the smoker: Traeger Ironwood 885 the time: about 3 hours the full nelson: easiest traeger ribs yet
I don't know why I started my focus on Traeger mastery with ribs. Maybe it's because brisket takes way too long? Or that salmon just comes out so darn good like every time and there's not that much to master? Whatever the reason, I am committed to figuring ribs out and I think I might really be on to something here.
I first came across Nihari at the Pakistani Curry houses of Los Angeles. True hole in the wall joints whose smokey tandoori ovens would set me off in a spiced meat frenzy. Fragrant biriyanis, the paella of the Indian subcontinent, and haleem are specialties here, the latter being a porridge of wheat, meat and fragrant spices. Just as stand out is Nihari, one of the best beef curries of all time, the G.O.A.T of beef curries if you will.
I had this brisket lying around and well, it got me thinking . . .
(more…)

I was gifted a copy of Sunday Supper's by Suzanne Goin some 15 years ago. In that time I have probably prepared a handful of recipes which is more a reflection of the involvement the book requires. Broken up be Seasons, you would be wise to stick to the one you are currently in and have access to a good Farmer's Market. True to the chef's resumé and accolades, this book is not for the novice cook nor a busy weeknight.
But my God is this Sunday Supper's Brisket worth the effort. It has become my new night before Christmas Eve dinner tradition. And when you make it, it might become yours as well . . .

So McRib is back and I got excited. I mean, it's the McRib . . . the only sandwich at McDonald's thats as McDonalds as the freaking Big Mac. Now it has been more than a minute since I have had one and I just couldn't eat a McRib and post about it.
I had to make it better.

So here it is, My McRib hack, which I swear to whatever higher power you believe in, is worth the minimal time to make. Take my advice and find yourself a local Carniceria/Mexican Grocery store for all the ingredients listed futher down. And fasten your seatbelts, because this McRib is gonna take you south of the border.

It's 47 degrees outside, football is in full swing and it's high time I figured out a real deal Texas chili recipe. Spoiler alert: I used tomatoes. Yeah, I did. And I used ground beef, albeit coarse ground aka chili grind from a butcher shop called Longhorn Meats. No beans though, and that deep hue of red was from making my own chili powder. I even have two versions for you and my inspiration came from an award winning recipe from the Terlingua International Chili Championship.
I told you it was real deal.

The Vitals:
the spot: Sandy's Hamburgers 603 Barton Springs road Austin TX 78704
the eats: cheap burgers
the bucks: cheeseburgers for $5, a double will run $6.40
the full nelson: a nostalgic burger experience fueled by freezer to table fare

Sandy's Hamburgers puts their frozen custard out there front and center. Sure it's on the signage but if you do a little digging you might find more skeptical critics throw their weight to getting the custard vs the savory fare. I would do the same but I doubt I'll ever go back here again.
But I still think you should. At least once. And here's why.

The Vitals:
the spot: Red Rocket Weiner Wagon a pop up in Austin TX
the eats: Serious Hot Dogs
the bucks: $10.50 for the classic, $13.50 with brisket chili
the full nelson: Craft BBQ queens elevate a hot dog from stadium food after thought to premium tailgate food
Red Rocket Dogs just might be the breakthrough the hot dog world needs. Changing the game on what a premium hot dog experience means, much like the chef driven burger of the early 2000s, this is a hot dog I would gladly drop over $10 for. And finally, I can agree with that controversial debate on Twitter that a hot dog is a sandwich.
Because this one totally is.

The Vitals:
the spot: Terry Black's Barbecue tested in Austin TX + location in Dallas TX
the eats: Beef rib, brisket, spare ribs, sausage, turkey and whatever sides you feel
the bucks: plan on $15 person
the full nelson: easy access, top tier Austin BBQ with an Old school Texas vibe
Terry Black's Barbecue most definitely makes the 10 best list of Austin BBQ round ups. In casual conversation, Terry Black's may get drowned out by names like Franklin BBQ or La Barbecue, which can add cookbooks, TV shows and a cult like following to their names. But that's not to say Terry Black's doesn't deserve a cookbook or a feature on a show like Best Thing I Ever Ate.
You ask me, they got the best darn classic Texas sausage link in town.

It's a hearty, comforting Mexican icon. Superb in tacos, burritos, over rice or even just in a damn bowl, Pork Chile Verde is a staple on both sides of the border. Thanks to one of Food & Wine's Best of the Best cookbooks from years back, I stumbled upon a Rick Bayless version where chunks of pork shoulder are braised slowly in an oven along with tomatillos, cilantro and pickled jalapeños. Despite countless versions of Pork Chile Verde out there, I have yet to steer from this one. And my cookbook has the stains to prove it.
Here is how you make it.

The Vitals:
the spot: DeSano Pizza tested in Austin TX + locations in Nashville, Los Angeles and Charelston SC
the eats: Neapolitan Pizza
the bucks: small pies for $12, large pies for $21, plan on $15 person
the full nelson: Real Deal Neapolitan pizza that can satisfy the non pizza elites
There are two kinds of pizzas in this world. One is the kind you crave at 2am, ideally by the slice at a place like Joe's Pizza in NYC. The other kind of pizza is the one you might have had to make reservations for, perhaps a week or six in advance. DeSano Pizza tastes like the latter though far more accessible and kinda satisfies that 2am vibe as well.

I don't always drop $40 a pound for steaks. But some things are worth it. Like birthdays. For my annual revolution around the sun, the Mrs. scored me two premium steaks: local(Texas) Wagyu Ribeyes from a couple local butcher shops. Suffice to say these are premium butcher shops and we ate well that day. Which one was actually worth the money?
Keep scrolling, friend.

The Vitals:
the spot: Spicy Boys Fried Chicken 1701 E. 6th St. Austin, TX 78702
the eats:bone in fried chicken
the bucks: $11
the full nelson: how to get hooked on dark meat chicken
I've been eating fried chicken all wrong. I like white meat. And I order white meat almost every time. The thing is, you can't do that at Spicy Boys Fried Chicken. It ain't on the menu. And it's because like most awesome chefs, they know their food better than you.
A couple years ago I found myself at a street fair and the aroma of grilled kabobs from a Vietnamese food stand caught my attention. Meaty, juicy and flavorful, I asked the vendor what cut of meat he used. The answer was what I suspected but still surprised me: pork shoulder. I walked away determined to figure out how to make this at home.
The Vitals:
the spot: Antonella's Italian Kitchen 841 Conestoga road Bryn Mawr, PA 19010
the eats: Meatball Hoagie
the bucks: $9
the full nelson: when your meatball fix needs a double shot of gluttony
The Vitals: the spot: Hot Chick 7th N 17th Street Richmond VA 23129 the eats: Fried Chicken meals + Fried Chicken Sandwiches the bucks: $11-$15 a person the full nelson: Better Nashville Hot Chicken than I had in Nashville . . .
The Vitals: the spot: Central BBQ 147 E. Butler Ave Memphis TN +multiple locations in Memphis and Nashville the eats: Ribs, pulled pork, pulled chicken, mac and cheese, collard greens the bucks: $15 a head for meats by the pound and sides, sandwiches run under $10 the full nelson: a Memphis BBQ institution that disappointed . . .
Central BBQ in Memphis Tennessee has its fans, of this I am sure. Yeah I could tell you their high score on Yelp and the fact that they make the rounds of best BBQ in Memphis lists. But I like to source my own intel from, well, you:
(more…)
The Vitals: the spot: Green River BBQ 131 Highway 176 Saluda NC 28773 the eats: Pulled Pork, Ribs, Tomato Pie, Collard Greens the bucks: $10 a head when you order meats by pound + sides the full nelson: decent BBQ in a cozy North Carolina mountain
Green River BBQ had a tough act to follow. The day before me and my crew had an epic Eastern Carolina BBQ lunch from The Pig in Chapel Hill N.C. and that was some of the best barbecue I have had in years. Green River BBQ at best might make for a decent lunch stop when trekking in the mountains of North Carolina but you will be getting your pulled pork fix and that is seldom a bad thing. (more…)

It has been a minute since I have been at the kitchen, or should I say the grill? After three weeks of road tripping I found myself longing to experiment with takeout comfort foods at home. Which found me wanting cross this one off the bucket list: Seekh Kabob.
Thanks to the internet and a global pandemic, I really had no excuse not to figure this one out. Added bonus: I made my very first chutney. Spoiler alert: it's as easy as making salsa (more…)
The Vitals: the spot: The Pig Whole Hog BBQ 630 Weaver Dairy Road Chapel Hill N.C. 27514 the eats: Pulled Pork, Pork Ribs, Pork Cheek, you get the idea the bucks: $10 a head if you're doing meats by the pound the full nelson: why folks from North Carolina love their bbq
The Pig Whole Hog BBQ is pretty much exactly that. A whole hog that has been rendered oh so tender with robust with flavor that can only come from whole hog cooking. And The Pig ain't serving up your average swine either. Their pork is locally raised, hormone and antibiotic free. Plus you can get pulled pork sandwich for $6 bucks. My kinda spot. (more…)
The Vitals: the spot: Brotherton's Black Iron Barbecue 15608 Spring Hill Lane #105 Pflugerville TX 78660 the eats: Brisket by the pound, Brisket Bahn Mi, Boudin the bucks: $13-$20 a person depending on whether you go sandwich or plate the full nelson: Central Texas Craft BBQ in the northern environs of greater Austin
Brotherton's Black Iron Barbecue in someways is part of the Central Texas barbecue new wave that started with Franklin's BBQ in 2009. Unlike Franklin's, the line isn't excessive and it's not part of the East Austin BBQ lineup. In fact Brotherton's technically isn't even in Austin. It's in Pflugerville, a town about 15 miles north of downtown Austin. But they got a brisket worth waiting in line for and they got the vision to put that brisket into a Bahn Mi. Yeah, Brotherton's is a real find. (more…)
The Vitals: the spot: Steak 'n Shake vs Freddy's Frozen Custard and Steakburgers locations throughout US the eats: double steakburger w/ cheese. the bucks: Steak 'n Shake: $3.99 Freddy's: $5.89 the full nelson: a smashed burger chain throw down!!
Steak 'n Shake vs Freddy's: a smashed burger chain throw down. Being a childhood fan of Steak 'n Shake, it seems ridiculous that I'm finally getting around to writing about this spot. But perhaps it was all mean to be. Enter Freddy's Frozen Custard and Steakburgers, a relatively new player in the burger chain world and a burger I did not have the pleasure of growing up on. A tried and true veteran vs the young hot shot rookie. Who comes out on top? (more…)
The Vitals: the spot: Giovanni's Deli 4309 Landis Ave Sea Isle City, NJ 08243 the eats: Sopresatta Special, build your own combo(the Ali) the bucks: $8-$12 the full nelson: my fav Italian American deli on the South Jersey Shore
I've been coming to Giovanni's Deli for the last 5 summers, pretty much every time I'm down at the Jersey Shore. I have my in-laws, who hail from the Philly area, to thank for making me a Giovanni's Deli regular. This is a deli that just feels like home. A home away from home built on cured meats and killer hoagie rolls. Now let's talk about what you need to order . . . (more…)
The Vitals: the spot: Three Fold Noodle and Dumpling Co 611 S. Main St. Little Rock AR 72201(one of two locations) the eats: The Half and Half - Dumplings + Noodles the bucks: $10 the full nelson: legit dumplings in a slick setting that makes you respect the Little Rock food scene
Three Fold Noodle and Dumpling Co is the kind of place you want to have in your neighborhood. I've been to Little Rock once before, over 20 years ago and me thinks the food scene has changed a lot. Slick atmosphere, authentic Chinese fare and affordable prices make a statement in any city and that's what makes Three Fold Noodle a total gem. Now let's talk about what you need to order . . . (more…)
The Vitals: the spot: La Tunita 512 2400 Burleson road Austin TX 78741 the eats: Birria de Res tacos the bucks: $2 a taco, $3 for the consommé with meat, $3 for the queso taco. plan on $10 a person the full nelson: a signature taco trend lands in Austin
With a belly full of braised short rib tacos I present to you perhaps the most important taco trend hitting the US: Birria de Res Tacos. If you caught my post last year about Birrieria Gonzalez in Los Angeles, you caught wind that the Tijuana method of cooking beef in an earthen oven, cooked till falling part, and served with an intense earthy chilé studded broth had been sweeping the city. Well now it's here in Austin TX. And it's done with . . . brisket. (more…)
The Vitals: the recipe: Traeger Baby Back Ribs Vol. 1 + 2 the smoker: Traeger Ironwood 885 the time: Vol 1: 3+ hours Vol 2: 7.5 hours the full nelson: A masterpiece is a work in progress but my belly is motivated for the finish line
Ok everybody, so you probably know I recently got a Traeger grill. Since moving to Austin, the land of smoked meats, my backyard grilling escapades have been exclusively an open fire affair where I unleash my inner Argentinian Asado. Well, now that I got a grill that excels at smoked meats it became time for me to begin my journey of Traeger Baby Back Ribs. Here comes my exploits aptly titled Volumes 1 and 2. (more…)
The Vitals: the spot: Southside Market & BBQ 534 Highway 71 Bastrop, TX the eats: Hot Gut Sausage, spare ribs, pork steak, coleslaw, pinto beans, potato salad the bucks: $15 a head if you're looking for a proper spread by the pound the full nelson: the oldest bbq in Texas but not the best
Southside Market & BBQ is the oldest barbecue restaurant in Texas. Their sausage is of legend and their history is very much the evolution of Central Texas Barbecue whose primetime star, brisket has popped up at in barbecue joints nationwide over the last few years. Southside Market has been on my bucket list for a long time and as luck would have it, in the age of Covid-19, their Bastrop location has a drive thru so there I went. (more…)
The Vitals: the spot: Peace Bakery & Deli 11220 N. Lamar Blvd Austin TX 78753 the eats: Shawarma plate, falafel plate, hummus, tabouli the bucks: $7-$14 the full nelson: Middle Eastern eats on par with the best I have had in the Dearborn/Detroit area. Basically as good as it gets w/o needing a passport
It has been way too long since I've posted about a restaurant mostly because of Covid-19 and the fact that Bang for your Burger Buck has evolved into a catch all for recipes and all sorts of food adventures. My last post was for Eid and the hummus recipe I shared there got me thinking about the best Middle Eastern food I have had in Austin. Time to take a bite into Peace Bakery. (more…)
You're gonna want to make this salsa part of your taco night program. Trust me. This is what you will need.
(more…)
Traeger Italian Party Ribs with Smoked Olive & Calabrian Chile Sauce
The best food in Austin, Texas, this September includes a tableside martini service that might make you rethink your James Bond order, a new player in Austin’s white-tablecloth Mexican game, a rotisserie chicken that might give Costco a run for its money and a fresh look at an old Austin standby.
School has started, ACL is around the corner and the calendar is getting booked. But here are four Austin restaurants worth penciling in this September.
When I went to Hestia’s Lone Star Dinner Series collaboration with InterStellar BBQ, I was expecting a lot of smoke, fire and meat magic. What I wasn’t expecting was some of the classiest tableside antics I’ve seen in years.
On select nights, Hestia offers a tableside martini service. A bartender rolls a cart of assorted goodies to your table, where you can order a martini from 21 different options. I was perplexed. And then I got tipsy.
In an era of ordering your whole dinner at the counter—and a cocktail culture filled with egg-white washes and bespoke distillers that sound more like indie rock bands—the Hestia martini cart feels refreshingly old-school. It’s as classy as Ron Burgundy in San Diego...but in downtown Austin.
Pro tip: Check with Hestia to see which nights the tableside martini service is available.
AlteñoHotel restaurants used to be...not so nice (Borat accent), but those days are long gone. Celebrity chefs front them—just ask Las Vegas. Here’s another twist: really good Mexican food from Denver.
Before I went to Alteño, I would have been skeptical about the idea of a Mexican restaurant from Denver coming to Austin. But then again, I had never eaten at Chef Johnny Curiel’s restaurants. The chef has earned multiple James Beard Award finalist recognitions, one of his restaurants earned a Michelin star, and he’s opening another restaurant in Charleston. Gordon Ramsay who?
But it’s the food that really wowed me. You don’t need to do much to Mexican food; it’s already awesome. Honor what works in the recipes, source carefully and upgrade the plate to match the surroundings.
Alteño is sleek, but it’s also thoughtful. There’s a deep wine list featuring small producers from Mexico—including a winery where I got married 18 years ago—and dishes like halibut cooked in a Veracruz-style sauce that reflects the Mediterranean influences found in that cuisine. It was served with what someone at the restaurant called “Robuchon rice,” which is basically code for using copious amounts of butter, much like Joël Robuchon famously did with mashed potatoes.
By the way, that’s also a tip to go to Joël Robuchon. But only after you go to Alteño first. Splurge-worthy indeed.
Austin RotisserieRotisserie chicken is criminally underrated. Sure, it can be great at supermarkets, but those birds are subject to timing. Get there too late and you’re staring at a chicken that was literally picked over and left behind—and somehow it’s still pretty good.
Austin Rotisserie’s birds don’t suffer that fate. The chicken you want is pulled right off the rotisserie and carved to order, and I’d recommend getting at least a half bird. Either way, whole or half, you get potatoes cooked in the drippings of the roasting chickens. I’ll allow you to moan and groan now.
The sauces are addictive, especially the spicy green one, but they’re also almost unnecessary. This is the essence of pure chicken deliciousness, and it is uncanny how good something this straightforward can taste. And dare I say dealing with parking at Fareground is a teensy bit easier than Costco? Like...a little?
It’s worth it. Heck, I might have found my Thanksgiving solution.
Matt’s El RanchoYes, it took me eleven years to go to Matt’s El Rancho. And it’s true: I’m not a big Tex-Mex guy. I’m probably not the first transplant to call queso overrated, but I accept that it is part of the culinary tradition here. And when someone invites me, I graciously oblige.
Matt’s El Rancho was slammed like Austin-Bergstrom during SXSW. The buzz is intoxicating, and so are the margaritas—especially when all I’d had was a smoothie for breakfast. Thanks to some expert ordering from Rosie Newberry of Studio 512, I got a run through Matt’s greatest hits: margaritas, queso and the Asadero tacos.
The latter feature tender steak seared with strips of poblano peppers, onions and cheese. There’s a choice between corn and flour tortillas, but pros get flour here. As for the queso? It was as gluttonous as it should be and lived up to the hype.
But I’ll probably wait another eleven years to do it again.
Austin’s food scene keeps changing, and somehow that makes the older places stand out even more. This month took me from a Michelin-starred chef and downtown martini cart to rotisserie chicken and one of Austin’s most famous Tex-Mex institutions. New and old can coexist pretty damn well here.
Whether you crave awards or nostalgia, a cold drink and a laid-back attitude remain key. That might be a little Matthew McConaughey slipping out, but hey, I’ve lived here for eleven years now.
I even tried the queso.
Pro tip: Save room for ACL in October.
Hestia Lone Star Series Dinner x InterStellar BBQ
Space Kat BBQ
Side Eye Pie
Best Value Steak in 2026: Is Wagyu Chuck Eye Worth Buying?I haven't bought flank steak in over a year.
Not because I stopped liking it.
Because I stopped liking the price.
For most of my adult life, there was always a cut of beef that made steak night feel attainable. Flank steak. Skirt steak. Chuck eye if you knew where to look. Resourceful home cooks have always found ways to turn lesser cuts into something memorable.
Today, those "cheap" cuts often cost fifteen dollars a pound or more.
Ground beef starts around six dollars a pound where I live in Texas, and we're still fortunate enough to have grocery prices that are generally lower than much of the country. Walk past the butcher case today and you'll find supermarkets slicing beef shoulder into thin "steaks," borrowing a trick long used by Mexican carnicerías in an effort to squeeze more value out of every part of the animal.
At some point, creativity stopped being about discovering hidden gems and started becoming a survival strategy.
Before getting into my steak taste test, it's worth understanding why beef prices feel so different than they did just a few years ago.
There isn't one simple explanation.
A combination of higher feed and fertilizer costs following the COVID-19 pandemic, persistent drought that reduced cattle herds, rising transportation and labor costs, and broader inflation have all pushed beef prices higher. Trade uncertainty and tariffs have added additional pressure to parts of the global beef market.
The result?
Beef has become one of the biggest luxuries in the grocery store. Which raises a more practical question than simply asking why it's expensive.
If you're already spending the money, where's the best value?
That became the premise behind this week's episode of Outrageous Foods. I wasn't looking for the cheapest steak.
I was looking for the smartest purchase.
While filming at my local supermarket, one of the butchers noticed what I was doing and walked over with a suggestion.
"You should try the domestic Wagyu."
It wasn't what I expected.
Twenty years ago, simply seeing the word Wagyu on a label felt exotic. Even domestic Wagyu carried an aura that suggested something extraordinary. Today, the term has become much more common, and like many premium food labels, it has lost a bit of its mystique.
Still...
Good marbling is good marbling. And marbling usually translates into flavor. The butcher pointed me toward two cuts: a domestic Wagyu Chuck Eye and a domestic Wagyu petite sirloin.
Chuck Eye vs. Petite SirloinNormally I'd gravitate toward the less expensive steak. Every dollar matters these days. But for the sake of the experiment, I spent the extra couple of dollars and bought both.
The chuck eye came in around $18 per pound. The petite sirloin was closer to $16. Neither qualifies as cheap.
For perspective, traditional chuck eye and picanha often sold for roughly half those prices only a few years ago. Still, something immediately stood out. Neither steak was a premium cut like ribeye or strip steak. Yet both displayed significantly more marbling than the USDA Prime steaks sitting next to them in the butcher case.
That alone made me curious.
The Taste TestI cooked both steaks exactly the same way.
Ironically, I slightly overcooked both steaks because I was busy filming. Normally I'd call that a mistake. Instead, it turned into the most interesting part of the experiment. The additional cooking time rendered more of the intramuscular fat, making both steaks taste almost butter-basted despite never seeing a pat of butter. Perhaps medium isn't such a terrible place for heavily marbled beef after all.
The chuck eye was the clear winner. It was literally my first taste of a Ribeye steak in a year.
The petite sirloin was still enjoyable, but it carried a slightly gamier flavor and a firmer texture. A good steak. But not one I would crave enough to spend the money.
One thing I've learned while making Outrageous Foods is that the cheapest option rarely represents the best value. I've seen it with burgers. I've seen it with sandwiches. Beef may be the best example yet.
Once steak reaches fifteen dollars a pound, saving another dollar or two becomes less important than buying the right steak in the first place. That's the lesson this taste test reinforced.
If you're already opening your wallet, spend your money on quality instead of simply chasing the lowest number on the price tag.
After this experiment, my own shopping habits have changed.
When I want steak, here's what I'm looking for:
Cheap beef may be gone.
Good value isn't.
You just have to shop differently.
Last BiteSteak has always been considered a luxury. What's changed is that the cuts which once made steak affordable have quietly joined it. Flank steak, skirt steak, and chuck eye used to be the insider's play—the cuts savvy cooks sought out because they delivered great flavor without the premium price tag. Today, even those bargains have become expensive enough to make you think twice before throwing them into your shopping cart.
That doesn't mean steak is off the menu. It simply means the definition of value has changed. After tasting both domestic Wagyu cuts, I came away convinced that spending a little more on quality is often a better investment than chasing the cheapest steak in the butcher case. In today's market, the gap between "cheap" and "good" has narrowed considerably.
That's become one of the recurring lessons of Outrageous Foods. Whether I'm reviewing burgers, sandwiches, barbecue or now beef, the best value rarely sits at either extreme. The cheapest option often disappoints, while the most expensive one usually comes with diminishing returns. Somewhere in the middle is where knowledge begins to save you money.
Maybe that's the real takeaway from today's beef prices. We can't control inflation, drought or the cost of raising cattle, but we can become smarter shoppers. And in 2026, knowing what to buy may be just as valuable as knowing how to cook it.

Healthy eating has a branding problem.
Or maybe it's a pricing problem.
The other day I stopped into Sprouts Market because I needed hot dogs. I don't shop there often—not because there's anything wrong with the store, but because in Texas I'm spoiled by H-E-B. It's one of those rare supermarkets that manages to balance quality and value in a way few grocery chains can.
I grabbed a pack of Boar's Head natural casing hot dogs, one of my favorites. If you've never had them, they're excellent: all beef, wonderfully salty and, most importantly, they have that unmistakable snap that only a natural casing can deliver.
Then I walked over to the bread aisle.
That's where I stopped in my tracks.
A package of Hero Bread hot dog buns was priced at $15.99.
For context, the premium hot dogs I had just picked up cost about $12 for seven. Even before they went on sale, the buns were more expensive than the meat.
That felt backwards.
To be fair, Hero Bread isn't trying to sell ordinary hot dog buns.
Their claim to fame is that they're low carb, high fiber, and marketed as having zero net carbs while containing significantly fewer calories than a traditional bun.
Compared to the Martin's Potato Rolls I bought for comparison, the Hero buns cut the calories by roughly a third. That's not marketing fluff—that's a meaningful nutritional difference for people who are counting calories or following a lower-carbohydrate diet.
That's an impressive bit of food science.
The question is whether it's worth paying four times as much.

The first surprise was that I didn't dislike them.
That's actually a compliment.
Health-focused substitutes often disappoint because they're trying to imitate something familiar while sacrificing flavor or texture. Hero Bread avoids that trap. The bun toasts well, holds together and tastes perfectly acceptable.
But "perfectly acceptable" isn't the same thing as better.
In a side-by-side comparison, I still preferred the Martin's Potato Roll.
Not because it was richer or more flavorful, but because it got out of the way. A good hot dog bun shouldn't compete with the hot dog. It should quietly do its job, letting the sausage remain the star of the show.
Hero Bread accomplished that too.
It just didn't do it four times better.
The Real Surprise Wasn't the BunAfter the episode aired, plenty of viewers pointed out that the whole point of Hero Bread is serving people who are trying to reduce carbohydrates or calories.
They're right.
In fact, I understand that perspective better than most.
In 2022, while working to reverse prediabetes, I paid much closer attention to what I was eating and ended up losing a significant amount of weight. Cutting calories mattered, and bread is one of the easiest places to reduce them.
So this isn't an argument against healthier products.
It's an argument about price.
When I got home, I looked up the exact same Hero buns. Walmart sold them for about $11. Randalls, a local market chain sold them for $9. And reality check, that is still expensive.
And yet only Sprouts—the grocery chain that heavily markets itself around healthy living—was asking sixteen dollars.
That's what bothered me.
Stores like Sprouts and Whole Foods have built brands around healthier choices.
There's nothing wrong with that.
The problem comes when consumers begin associating healthy eating with paying the highest possible price.
Healthy food shouldn't require luxury pricing.
That's especially important when we talk about communities that already struggle to access fresh groceries. We often hear the term "food desert" to describe neighborhoods with limited access to supermarkets and fresh produce. If healthier choices are consistently marketed as premium products, they become even less accessible to the people who could benefit from them most.
Hero Bread isn't the villain here.
It's actually a respectable product for something that significantly cuts calories while not sacrificing flavor.
But paying $16 for a package of hot dog buns illustrates something larger about modern grocery shopping. Sometimes we're paying for innovation.
Sometimes we're paying for branding.
And sometimes we're paying because a retailer knows that "healthy" carries a premium.
Those aren't always the same thing.
I'd happily recommend Hero Bread to someone looking for a genuinely lower-calorie, lower-carb bun.
I wouldn't recommend paying $16 for it.
That's the distinction.
Healthy eating shouldn't mean paying the highest price on the shelf. Sometimes the smartest grocery shopping isn't finding the healthiest label—it's finding the healthiest value.
The best food in Austin, Texas this month includes a wine soaked tasting menu, the filet o fish of your dreams, a total sleeper bbq move, and the most exciting restaurant opening of 2026.
Take notes… or just bookmark this page.
The Vitals:
the spot: Apt 115 2025 E 7th St, Austin, TX 78702
the eats: tasting menu
the bucks: $$$ the full nelson: fine dining for hardcore wine lovers
At first glance, Apartment 115 looks like the kind of place you book for a special occasion. It certainly can be, especially if you opt for the tasting menu. But I think the real secret is treating it like one of Austin's best wine bars.
Grab a seat at the bar, order a few dishes from the à la carte menu, and explore one of the city's most thoughtfully curated wine lists. Yes, there are bottles that climb into four figures, but there are also excellent options starting around $40.
The tasting menu was lovely, but what stayed with me most was how seamlessly the wine and food complemented one another. Apartment 115 isn't just a restaurant—it's one of the best places in Austin to discover wine.
The Vitals: the spot:Fish Shop 1401 E 6th St #201 · (512) 650-3474 the eats: Fish Sandwich the bucks: $$$ the full nelson: Casual seafood cafe for hardcore sea-foodies
Fish Shop flies its seafood in from the West Coast, and you can taste the difference immediately. The oysters alone are worth the visit, but don't overlook their playful take on a Filet-O-Fish.
It's everything that sandwich wants to be: flaky fish, quality ingredients and enough care to remind you how satisfying simple food can be.
Yes, seafood in Austin isn't cheap. But compared to booking a flight to San Francisco, it suddenly feels like a bargain.
The Vitals: the spot: HEB the eats: BBQ the bucks: $$ the full nelson: a total bbq sleeper
If you've lived in Austin long enough, you've probably stood in line for barbecue with visiting friends. Franklin. Terry Black's. InterStellar. At some point, you start asking yourself a simple question:
Why can't barbecue be easy?
The answer might be H-E-B.
No, I'm not saying it's Franklin Barbecue. But for a supermarket, the brisket is surprisingly respectable, the draft beer is inexpensive, and there's never much of a wait.
In almost any other state, this would be considered very good barbecue. In Texas, it's one of the best values in town.
The Vitals: the spot:Ramen Del Barrio 2007 Kramer Ln suite 105, Austin, TX 78758 the eats: Carnitas Ramen the bucks: $$ the full nelson: The worlds only Mexican Ramen spot
Ramen Del Barrio
The opening I'm most excited about in 2026 isn't another omakase counter or French bistro.
It's Christopher Krinsky's first brick-and-mortar restaurant.
His Mexican-inspired ramen is unlike anything I've eaten—even after multiple trips to Japan—and I think he's one of the most original chefs working in Texas today.
As Austin continues chasing luxury dining trends, Krinsky is doing something much harder: creating food that's completely his own. I have a feeling his new restaurant will become one of the city's essential stops for anyone who cares about where Austin's food scene is headed.
Austin's food scene never stands still. Whether you're splurging on an unforgettable wine experience, grabbing surprisingly good supermarket barbecue, or chasing the city's next great chef, these are the meals that made July worth remembering.
Are Sandwiches Getting Too Expensive? Here's the Only Rule That MattersThere was a time when a sandwich was the definition of an affordable meal. Bread, meat, cheese and maybe a handful of vegetables. It wasn't supposed to be a luxury purchase.
Fast forward to 2026 and somehow lunch has become a financial decision. Scroll social media and you'll find Italian cold cuts stacked sky-high, artisan breads, and influencers raving about sandwiches that cost as much as a decent steak dinner.
So I decided to find out for myself.
One was a $14 Subway All-American Club.
The other was a $24 Italian cold-cut sandwich from a local food truck.
The question wasn't simply which one tasted better.
It was whether either one justified its price.

Subway wasn't nearly as terrible as internet culture would have you believe.
The ham and bacon carried more flavor than I expected, and while the sandwich suffered from Subway's familiar construction—meat piled on the bottom and vegetables stacked on top—it still scratched a nostalgic itch.
The truth is, Subway was never a great sandwich.
It was simply a cheap one. And for years that was enough.
Subway was never trying to compete with Philadelphia hoagies or New York delis. Its success came from being inexpensive, widely available and a step above grabbing a burger through a drive-thru.
The problem is that the value proposition has disappeared.
At nearly $14, Subway isn't competing against the memory of the $5 Footlong anymore. It's competing against independent delis and sandwich shops charging just a few dollars more.
Ironically, most Americans don't actually live in cities famous for great sandwiches. Outside places like Philadelphia, Chicago, New York or Los Angeles, Subway may still be one of the easiest ways to grab a decent sub.
That doesn't make it exceptional. It simply explains why people continue to eat there.
Italian Cold-Cut SandwichThis sandwich looked fantastic. On paper it sounded like the real deal:
Capicola.
Soppressata.
Cheese.
Oil and vinegar.
Unfortunately, it never lived up to the image. The meats were average. The bread was perfectly fine, but hardly memorable.
Nothing about the sandwich made me stop and think, "This is worth driving across town for." In fact, it reminded me more of a surprisingly good Wawa sandwich than one of America's legendary hoagies.
That's not necessarily a bad thing.
It's just not what I expect from a $24 lunch.
The biggest disappointment wasn't the sandwich itself.
It was the price.
If this had been a $10 sandwich, I'd probably call it a respectable lunch. Maybe not destination-worthy, but perfectly fair value.
At $24?
Everything changes.
Now I'm expecting craftsmanship. Not just house-made bread but excellent bread. Premium meats. Something I couldn't easily recreate myself.
Instead, it felt like a sandwich borrowing the look of a great hoagie without delivering the expertise that makes one memorable.
Ironically, while I was filming this episode, my wife was making sandwiches for our son using ordinary supermarket bread, deli meat, cheese and vegetables. I'd argue those lunches were every bit as satisfying. That's when it hit me.
Maybe one of the worst values in food today isn't burgers.
It's expensive cold-cut sandwiches.
Neither sandwich represented good value.
Subway reminded me that inflation has erased one of fast food's biggest selling points.
The food truck reminded me that small businesses can't make a case for value with today's high cost of food.
Restaurants deserve to make money. Rent is higher. Labor is higher. Ingredients are higher.
I understand all of that.
But customers deserve something in return. If you're asking me to spend restaurant money on a sandwich, I need to leave believing there was no realistic way I could have made something comparable at home.
Neither of these sandwiches cleared that bar.
As I started thinking about the best sandwiches I've eaten around the country, a pattern emerged.
The ones worth paying for all have one thing in common.
They're masters of something.
Take Mum Foods in Austin.Their pastrami sandwich pushes $20, but they're already experts at smoking meat. Their bread is custom-made specifically for that sandwich. You're paying for genuine craftsmanship.
Johnny's Beef in Chicago is another example.Making authentic Italian beef at home isn't realistic for most people. It requires specialized equipment, technique and time.
John's Roast Pork in Philadelphia exists in one of America's most competitive sandwich cities, where mediocrity simply doesn't survive.
Even Roma Market in Los Angeles—a minimalist Italian sandwich that costs under $10—works because they're already a respected Italian deli selling outstanding meats.
Every one of those sandwiches gives me something I can't easily recreate.
That's what I'm willing to pay for.
One realization surprised me while making this episode: Cold-cut sandwiches might actually be one of the easiest "restaurant foods" to make at home.
Suddenly that $24 sandwich doesn't seem nearly as compelling. That's very different from smoked pastrami.
Or Italian beef.
Or Philadelphia roast pork.
Those require years of experience, specialized equipment or techniques that most home cooks simply don't have.
Cold cuts?
Not so much.
So...
Are sandwiches getting too expensive?
Absolutely.
But price alone isn't the problem. The real issue is that too many places are charging premium prices without delivering premium expertise. The best sandwiches in America don't just taste good. They earn their price through craftsmanship, tradition or execution that's difficult to duplicate at home.
The mediocre ones?
They're charging luxury prices for convenience.
As consumers, we have to get better at recognizing the difference.
Sandwiches were never meant to be luxury items. They were built on simplicity, affordability and comfort. Those days are largely gone.
That doesn't mean expensive sandwiches can't be worth buying. It just means they have to clear a much higher bar than they used to.
For me, the question has become surprisingly simple:
Can I make this at home just as well?
If the answer is yes, I'm probably keeping my $24.
And that's really what Outrageous Foods is all about. Not finding the most expensive meal or the trendiest restaurant—but helping people decide what's actually worth their money.
Watch the full episode here:

Fast food is usually a pretty simple transaction.
You hand over your money. They hand you a burger. If the burger is good enough, you come back.
But every once in a while, a restaurant gives you another reason to return. For me, that's what happened with P. Terry's.
I've long viewed the Austin burger chain as Texas' answer to In-N-Out. The formula is familiar: fresh burgers, fresh-cut fries, shakes, and a menu that doesn't try to be everything to everybody. The burger has always reminded me of In-N-Out, though I thought it fell just short in the flavor department.
Recently, I discovered a simple hack.
Add mustard.
Suddenly, the burger moves much closer to that craveable, almost Animal Style flavor profile that makes In-N-Out so addictive.
That alone made P. Terry's worth another visit.
Then the company announced something that made me want to review it even more.
P. Terry's recently expanded its employee ownership program, giving longtime team members an ownership stake in the business.
In an era when many restaurants ask customers to help support employees through tips, P. Terry's has taken a different approach. They're making employees stakeholders.
That's worth talking about.
Watch my full Outrageous Foods review below.
P. Terry's Review by the NumbersI've always believed In-N-Out had a slight edge. Not anymore. Or at least not by much.
The mustard trick completely changed the experience for me, giving the burger more acidity and bringing it surprisingly close to the flavor profile I associate with Animal Style. The burger was juicy, balanced, and satisfying without trying to reinvent the cheeseburger.
And while I almost never order fries... P. Terry's fries absolutely destroy In-N-Out's.
Yes, I realize the irony that I rarely order them.
In-N-Out still gets the nod from me by the slimmest of margins.
There's something about that unmistakable grilled-onion-and-mustard combination that remains one of the great fast-food burgers in America. But the gap is much smaller than I remembered.
Price: 7.9/10My meal came to a little over eight dollars. Nobody is confusing that with cheap. Not in the way we talked about cheap ten or fifteen years ago.
But context matters.
In 2026, a quality burger for eight dollars starts to feel almost refreshing. The burger itself was substantial, and had I shown a little restraint while ordering, I probably could have spent even less.
Eight dollars isn't pocket change. But compared to many fast-food and fast-casual burgers pushing fifteen to twenty dollars, P. Terry's occupies a sweet spot that feels increasingly rare. It's not cheap. It's value.
And those aren't always the same thing.
I ordered the triple. That was my decision. Naturally, it became a serious meal.
The upside?
I skipped the fries entirely.
From a calorie standpoint, I'd rather spend those calories on another beef patty than a side of fries. Could I have ordered less? Absolutely.
Just as I could have spent less money.
A triple cheeseburger isn't pretending to be health food. But if you're going to indulge, I'd rather indulge on the burger than waste calories on something I didn't really need. Everything comes back to making choices that fit into an otherwise balanced diet.
Final Thoughts on P. Terry'sWhen I started reviewing fast food, I thought I was searching for the best burger. Lately, I've realized I've been asking the wrong question.
The better question is:
Which restaurants deserve our business?
Taste still matters. Price matters. Calories matter.
But increasingly, I find myself paying attention to something else.
How does a company treat the people who make the food?
P. Terry's deserves credit here. Rather than asking customers to help support employees through larger tips, the company is creating opportunities for employees to become owners. That's a different philosophy. And one I deeply respect.
It doesn't magically make the burger taste better.
But it absolutely makes me feel better about where my money goes.
I still think In-N-Out has the better burger by the narrowest of margins. P. Terry's unquestionably has the better fries. Even if I rarely order them.
But the thing that impressed me most had nothing to do with the food. It was the company.
Some restaurants ask customers to tip because they want to support their staff.
P. Terry's seems to be saying something different:
Give us your business because we're investing in our people.
That's a message worth rewarding.
Taste: 8.8/10
Price: 7.9/10
Calories: 7.0/10
Overall: 24/30
Ali Khan Bonus Points (Company Values): +2
Final Score: 26/30
One of the easiest fast-food recommendations I've made all year.


Final Thoughts on NADC Burger
Torchy's Tacos Review: Does Texas' Cult-Favorite Taco Chain Still Live Up to the Hype in 2026?
Taste Score: 8.2/10
Calories Score: 8.3/10
Final Thoughts on Torchy's Tacos